We work with our clients to strengthen their brands through a variety of tried and true methods. Understanding a brands history and developing a strategy for future direction is not taken lightly and each step no matter how large or small is treated with critical care. From strategy and planning to implementing a shift in position we maximize the potential of dollars and time invested in brand initiatives.
We craft engaging multi-platform experiences. Our team of professionals is always ready to undertake any project, no matter how challenging. Clear communication of your brand values.
Design & Production
At McCraw Design we work with our clients to create materials that build on the core of their brand and deliver lasting results. We utilize our Define, Design, Deliver process to get you from an idea to a finished product in a reasonable timeframe. We have years of experience producing printed materials of all types. In the interest of our clients we always seek the highest quality, the best prices and the most reliable vendors on every project.
Getting to that great name for a product, service or company is one of the most important steps in the development of winning brands. We work with our clients to extract what is most important and appealing about their upcoming brand. We create and identify names that communicate these values. We work with linguistic experts and trademark specialist to insure that usage obstacles are known before final name selections are made.
Our technology designers excel at turning complex problems into elegant and easy-to-use solutions. We utilize a 5 phase development process to insure that site goals are met on time and within budget. From basic websites to backend database integration to flash demos, we deliver digital experiences that help your organization compete and succeed. Once a project has launched our team is there to insure that projects are maintained properly.
We leverage the value of our clients brands into brain tingling ad concepts that work. We develop strategic advertising campaigns that cut through the clutter and demand attention. From print ads to online banners to outdoor advertising we work with our clients to reach their target audience with compelling advertising that delivers measurable impact on your business.
We integrate our clients brands into environments, from signage, kiosks and way finding systems to events and retail spaces. Public environments are a unique opportunity to reach your customers in a tactile way. Your branded environment can serve as one of your most effective sales tools, we help you make it count.